How to Market on r/golang
The Reddit community for the Go programming language. Discussions on systems programming, concurrency, microservices, and the Go ecosystem. From beginners to core contributors.
r/golang Rules & Self-Promotion Policy
Understanding the rules is critical for successful marketing. Here's what you need to know about r/golang.
Strict Self-Promotion Policy
This subreddit has strict rules against self-promotion. Product mentions should be rare and only when genuinely helpful.
Community Rules
- 1Be helpful and civil
- 2Use the weekly "Easy Questions" thread for beginner questions
- 3No low-effort memes or jokes
- 4Include code examples in technical questions
- 5No job postings outside designated threads
How to Write for r/golang
Simple and direct—matching Go's philosophy. The community values doing things "the Go way." Avoid over-engineering. Explain why your approach is pragmatic and maintainable.
Best Practices for r/golang
Maximize your impact by understanding when, what, and how to post.
Best Times to Post
- Weekday Morning Est
- Tuesday Wednesday Est
- Thursday Afternoon Est
Posts stay relevant for about 12-24 hours
Content That Works
- Open-source library announcements
- Production architecture case studies
- Performance benchmarks and optimizations
- Idiomatic Go tutorials
Common Flairs
Who's Here
Systems programmers, backend developers, and DevOps engineers using Go. Values simplicity and pragmatism. Many work on infrastructure, CLIs, and microservices. Strong opinions on "idiomatic Go."
Common Mistakes on r/golang
Avoid these pitfalls that get marketers banned or ignored.
Writing non-idiomatic Go
The Go community has strong conventions. Code that fights the language or imports patterns from other languages gets criticized.
Instead
Follow Go conventions: effective Go, standard library patterns, gofmt, and accepted community idioms.
Overusing dependencies
Go culture favors the standard library and minimal dependencies. Heavy dependency trees feel un-Go-like.
Instead
Minimize dependencies: "Built with just the standard library and [one critical dep]."
Ignoring error handling
Go's explicit error handling is core to the language. Libraries that hide or abstract errors feel wrong.
Instead
Handle errors explicitly. If your library has opinions on error handling, explain and justify them.
Marketing enterprise features over simplicity
The Go community values simplicity. Enterprise complexity goes against Go philosophy.
Instead
Lead with simplicity: "Does one thing well. Add what you need later."
Asking beginner questions in main thread
The subreddit has a weekly "Easy Questions" thread specifically for beginners.
Instead
Use the weekly thread for beginner questions. Main posts should contribute substantial discussion or content.
Post Formats That Work on r/golang
These content formats consistently perform well in this community.
Library Announcement
Example Format
""Built [library] for [use case]. Standard library + minimal deps. Usage: [go get + example]. Benchmarks: [performance]. Feedback welcome.""
Why It Works
Minimal dependencies highlighted. Usage example. Performance matters in Go. Open to feedback.
Architecture Case Study
Example Format
""[Scale] requests/day with Go. Architecture: [diagram/description]. Key decisions: [list]. What we'd do differently.""
Why It Works
Concrete scale. Real architecture. Honest retrospective.
Idiomatic Pattern
Example Format
""How we handle [problem] in Go. The approach, why it works with Go's model, and code examples.""
Why It Works
Focuses on Go-specific solutions. Explains the "why." Working code.
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Who Should Target r/golang
Frequently Asked Questions
Common questions about marketing on r/golang
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