Subreddit Marketing Guide

How to Market on r/SEO

A community for SEO professionals to discuss search engine optimization strategies, algorithm updates, and industry news.

350Ksubscribers
1Kactive now
Strict Self-Promo Policy
Subscribers
350K
Total community members
Active Now
1K
Users currently online
Post Lifespan
12-24 hours
How long posts stay relevant
Peak Times
weekday morning-est
Best time to post

r/SEO Rules & Self-Promotion Policy

Understanding the rules is critical for successful marketing. Here's what you need to know about r/SEO.

Strict Self-Promotion Policy

This subreddit has strict rules against self-promotion. Product mentions should be rare and only when genuinely helpful.

Community Rules

  • 1No spam or self-promotion
  • 2Be helpful and constructive
  • 3No basic questions without research
  • 4Use search before posting

How to Write for r/SEO

Technical and data-driven. Back claims with evidence. The community is highly skeptical of "SEO gurus" and generic advice.

Best Practices for r/SEO

Maximize your impact by understanding when, what, and how to post.

Best Times to Post

  • Weekday Morning Est
  • Monday Morning Est

Posts stay relevant for about 12-24 hours

Content That Works

  • Algorithm update analyses
  • Case study with traffic data
  • Technical SEO discussions
  • Tool comparisons with real data

Common Flairs

QuestionDiscussionCase StudyNews

Who's Here

SEO professionals, agency workers, in-house SEOs. Highly technical. Skeptical of claims without data.

Common Mistakes on r/SEO

Avoid these pitfalls that get marketers banned or ignored.

Asking basic questions like "how do I rank for X keyword?"

Basic questions are covered in the wiki and asked constantly.

Instead

Search first. When you post, share what you've already tried and your specific situation.

Claiming guaranteed rankings or quick fixes

SEO professionals are deeply skeptical. Claims without proof get roasted.

Instead

Share what worked for you with caveats about your specific situation.

Promoting SEO tools or services

The community is full of SEO professionals who recognize promotion instantly.

Instead

Share genuine experiences in relevant discussions without links.

Post Formats That Work on r/SEO

These content formats consistently perform well in this community.

Algorithm Analysis

Example Format

""Noticing [pattern] after latest Google update. Anyone else?" with specific examples and data."

Why It Works

Real-time algorithm discussion is highly valued. Community collaborates on analysis.

Traffic Case Study

Example Format

""Grew organic traffic from X to Y: here's what actually moved the needle" with before/after data."

Why It Works

Real data from real sites is rare. Specific tactics with results are bookmarked.

Technical Deep Dive

Example Format

""How we solved [technical SEO challenge] and what we learned" with implementation details."

Why It Works

Technical solutions help other professionals. Depth is appreciated.

Frequently Asked Questions

Common questions about marketing on r/SEO

No, r/SEO strictly prohibits self-promotion. The community is full of SEO professionals who instantly recognize and downvote promotional content. Build reputation through valuable contributions and expertise instead.
Algorithm update discussions, traffic case studies with real data, technical SEO deep dives, and thoughtful analysis of industry trends. The community values data and specificity over general advice.
You don't - and shouldn't try. r/SEO links are nofollow and promotional link dropping will get you banned. The value of r/SEO is building expertise and reputation, which can lead to natural backlink opportunities elsewhere.
For intermediate to advanced topics, yes. Basic questions get downvoted, but discussions about algorithm changes, technical implementations, and real case studies are highly educational. Lurk before participating.
Opinions vary significantly. There are ongoing debates about AI-generated content, Google's ability to detect it, and ethical considerations. Sharing your own experiences with AI content (with data) generates good discussion.

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