finding customers

Find Your First Customers Through r/Entrepreneur

r/Entrepreneur has 3M+ members who are both potential customers AND fellow business owners who can refer you. Unlike niche communities, the diversity here means almost any B2B product can find relevant prospects.

Get Started See Community Approach

Related Resources

r/Entrepreneur Marketing Guide

Complete guide to marketing on this subreddit

How to finding customers

General guide to solving this problem on Reddit

Visit r/Entrepreneur on Reddit →

See the community and current discussions

Signs of Success

You'll know this approach is working when you see:

DMs asking about your services after helpful comments
Repeat appearances in recommendation threads for your category
Referrals from r/Entrepreneur members to their networks
Inbound leads mentioning they found you on Reddit

Community-Specific Approach

How to tackle this problem specifically in r/Entrepreneur.

Identify entrepreneurs in your target market

r/Entrepreneur spans every industry. Use flairs and post content to identify members in your specific niche - service businesses, e-commerce, SaaS, local businesses, etc.

Example

Search for "[your industry] + question" to find entrepreneurs actively discussing your target market.

Provide value before selling

r/Entrepreneur has strict self-promotion rules and members who call out salespeople. Build reputation by answering questions and sharing genuine expertise.

Share case studies and results

The community loves hearing what actually works. Share specific results from your business - this naturally attracts customers who want similar outcomes.

Example

"Grew my client acquisition from 2 to 15 per month by doing X. Here is how..." attracts prospects who want that result.

Engage in "looking for" threads

Members regularly post asking for recommendations for services, tools, or solutions. These are buying signals - respond helpfully without being pushy.

Post Strategies That Work

Real post formats that resonate in r/Entrepreneur for this specific goal.

Results-focused case study

"How I helped a [type of business] achieve [specific result]. Here is exactly what we did: [breakdown]. Happy to answer questions."

Specific results attract specific customers. The offer to answer questions opens dialogue without hard selling.

Problem-solution framework

"After working with 50+ [type] businesses, here are the 3 biggest mistakes I see with [topic]. #1: [mistake and solution]..."

Educational content positions you as expert. Entrepreneurs who recognize their mistakes in your post become warm leads.

AMA or office hours

"I run a [type of business/service]. Been doing this for [X years]. AMA about [specific topic area] - happy to help."

AMAs are accepted promotional format. People who ask questions and find value often convert to customers.

Avoid These Mistakes

Common pitfalls when tackling this problem in r/Entrepreneur.

❌ Direct product pitches in posts

r/Entrepreneur mods remove blatant promotions and the community downvotes them. This gets you banned and damages reputation.

Better approach

Lead with value. Let people discover your product through your helpful contributions, not pitches.

❌ Targeting everyone

r/Entrepreneur is huge and diverse. Generic messaging gets lost. You need to speak directly to your specific segment.

Better approach

Focus on posts and discussions in your niche. Better to be known as the expert for one segment than unknown to everyone.

❌ One-and-done posting

Customers emerge from relationship, not transactions. Single posts rarely convert. Consistent presence builds trust.

Better approach

Engage regularly. Aim for 5-10 helpful comments per week. Customers convert after multiple positive touchpoints.

Frequently Asked Questions

Common questions about finding customers on r/Entrepreneur.

Yes, but indirectly. Direct sales pitches fail. Building reputation through helpful contributions converts. Many B2B service providers report r/Entrepreneur as their top organic customer source.