How to Market on r/msp
A community for Managed Service Providers discussing the business of IT services: RMM/PSA tools, pricing, sales, technical challenges, and running an MSP.
r/msp Rules & Self-Promotion Policy
Understanding the rules is critical for successful marketing. Here's what you need to know about r/msp.
Strict Self-Promotion Policy
This subreddit has strict rules against self-promotion. Product mentions should be rare and only when genuinely helpful.
Community Rules
- 1No vendor spam
- 2Keep posts relevant to MSP business
- 3Be respectful and professional
- 4Use flair appropriately
- 5Search before asking common questions
How to Write for r/msp
Technical and business-focused. The community is extremely vendor-skeptical—they've been burned by oversold solutions. Honest, practical discussions win. Include pricing and real-world results.
Best Practices for r/msp
Maximize your impact by understanding when, what, and how to post.
Best Times to Post
- Weekday Morning Est
- Lunch Hours Est
- Late Evening Est
Posts stay relevant for about 24-48 hours
Content That Works
- Vendor/tool comparisons from experience
- Pricing and packaging discussions
- Sales and client management
- Technical war stories
Common Flairs
Who's Here
MSP owners and technicians. Mix of solopreneurs and larger operations. Technical background but focused on business. Skeptical of vendors. Value practical, money-saving solutions.
Common Mistakes on r/msp
Avoid these pitfalls that get marketers banned or ignored.
Vendor astroturfing
r/msp is famous for detecting and calling out hidden vendor posts. The community maintains lists of suspicious accounts.
Instead
If you're a vendor, disclose it. Participate genuinely in discussions. Be helpful without pushing your product.
Promoting without understanding MSP challenges
MSPs have specific pain points: RMM/PSA integration, recurring revenue, client stacking. Generic IT solutions don't resonate.
Instead
Understand the MSP model: managed services, per-user/device pricing, multi-tenant needs. Speak to those specifics.
Treating MSPs like internal IT
MSPs manage multiple clients simultaneously. Solutions that work for internal IT often don't scale to MSP needs.
Instead
Emphasize multi-tenant capability, per-client reporting, and efficiency at scale. MSPs think in terms of managing 10-100+ clients.
Not including pricing in tool discussions
MSPs are price-conscious because margin matters. Tools without pricing context are hard to evaluate.
Instead
Always include pricing: "Costs $X/month, saves us Y hours, break-even at Z clients."
Ignoring the Datto/ConnectWise ecosystem
Many MSPs are locked into major platforms. Solutions must integrate with the existing stack.
Instead
Address integration: "Works with Datto RMM, integrates with ConnectWise, or standalone option."
Post Formats That Work on r/msp
These content formats consistently perform well in this community.
Tool Comparison
Example Format
""Switched from [Tool A] to [Tool B]. Why: [reasons]. Pricing difference: [numbers]. What improved: [list]. What got worse: [list].""
Why It Works
Real migration experience. Pricing transparency. Honest pros/cons.
Pricing Discussion
Example Format
""How we price [service]. Model: [structure]. Margins: [range]. What works: [insights]. What we're reconsidering.""
Why It Works
Pricing is always relevant. Real numbers help benchmarking. Ongoing refinement shows realism.
War Story
Example Format
""Just dealt with [incident] at [client type]. What happened: [story]. How we fixed it: [resolution]. Lessons: [takeaways].""
Why It Works
Technical challenges unite MSPs. Shared experience provides value. Lessons help others.
Related Communities & Use Cases
Expand your reach with similar subreddits and see who uses r/msp for marketing.
Similar Subreddits
Who Should Target r/msp
Frequently Asked Questions
Common questions about marketing on r/msp
Ready to Market on r/msp?
Reddit Radar helps you find the perfect opportunities in r/mspand craft replies that convert—without getting banned.
Find relevant posts automatically
AI-crafted replies that fit the culture
Save hours of manual searching
No credit card required • 3-day free trial • Cancel anytime