How to Market on r/business
A general business discussion community covering industry news, corporate strategy, market analysis, and economic trends. More news-focused than entrepreneurship-focused.
r/business Rules & Self-Promotion Policy
Understanding the rules is critical for successful marketing. Here's what you need to know about r/business.
Strict Self-Promotion Policy
This subreddit has strict rules against self-promotion. Product mentions should be rare and only when genuinely helpful.
Community Rules
- 1Posts must be business-related
- 2No self-promotion or spam
- 3Keep discussions professional
- 4No surveys or market research
- 5Avoid low-effort content
How to Write for r/business
Professional and analytical. This isn't a community for promotional content. Focus on news analysis, industry insights, and informed discussion. Back opinions with data when possible.
Best Practices for r/business
Maximize your impact by understanding when, what, and how to post.
Best Times to Post
- Weekday Morning Est
- Market Hours Est
- Tuesday Wednesday Afternoon Est
Posts stay relevant for about 4-8 hours
Content That Works
- Industry news with analysis
- Business strategy discussions
- Market trend analysis
- Professional experience sharing
Who's Here
Business professionals, MBA students, analysts, and people interested in corporate and economic news. More corporate-leaning than startup-focused. Interested in broader business trends rather than specific entrepreneurial advice.
Common Mistakes on r/business
Avoid these pitfalls that get marketers banned or ignored.
Treating it like an entrepreneurship subreddit
r/business is for business NEWS and discussion, not startup advice or product promotion. It's more CNBC than Y Combinator.
Instead
Share industry analysis, comment on business news, or discuss strategic concepts. Save entrepreneurship content for r/Entrepreneur.
Posting promotional content disguised as discussion
The 1M+ member community has strict moderation. Self-promotion gets removed quickly and can result in bans.
Instead
Participate in discussions about relevant news. Build reputation through thoughtful comments before posting anything.
Asking basic business questions
"How do I start a business?" posts get no engagement here. The audience expects higher-level discussion.
Instead
Basic questions belong in r/smallbusiness or r/Entrepreneur. r/business is for people already operating in the business world.
Ignoring the news cycle
Timing matters. Commentary on week-old news feels stale. The community discusses current events.
Instead
Add analysis to breaking business news. If a major company announcement happens, thoughtful analysis within hours gets traction.
Taking strong political stances
Political debates derail business discussions quickly. The community prefers objective analysis.
Instead
Focus on business implications of events rather than political opinions. "Here's how this policy affects X industry" works better.
Post Formats That Work on r/business
These content formats consistently perform well in this community.
News Analysis
Example Format
""[Company] just announced [news]. Here's what this means for the industry and why it matters.""
Why It Works
Adds context to news. Analysis rather than just sharing a link. Starts informed discussion.
Industry Trend
Example Format
""I've been watching [trend] develop in [industry]. Here's what the data shows and where I think it's heading.""
Why It Works
First-person insight with evidence. Forward-looking analysis invites discussion.
Strategic Discussion
Example Format
""[Company's] strategy of [X] seems [assessment]. What are they optimizing for? What are the risks?""
Why It Works
Invites strategic thinking. Question format encourages responses. Shows business acumen.
Related Communities & Use Cases
Expand your reach with similar subreddits and see who uses r/business for marketing.
Who Should Target r/business
Frequently Asked Questions
Common questions about marketing on r/business
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